- Marketing Strategy:
- Develop and implement marketing campaigns to increase brand visibility and drive organic traffic to Lightmen Painting’s website.
- Oversee the creation of engaging blog content for 'Lightmen Daily' and manage SEO initiatives.
- Collaborate with the marketing team to produce high-quality social media content, newsletters, and email campaigns.
- Sales Leadership:
- Identify and cultivate new sales opportunities within the Portland metro area.
- Maintain and grow relationships with real estate agents, contractors, and other industry professionals.
- Design and execute promotional offers and marketing material.
- Team Management:
- Lead a team of marketing and sales associates, providing training, support, and mentorship.
- Organize and manage door-to-door sales programs, ensuring team compliance and success.
- Client Relations:
- Engage with clients to understand their needs, ensure satisfaction, and maintain long-term relationships.
- Oversee the client portal for project transparency and manage the referral program.
- Analysis & Reporting:
- Monitor and analyze key performance indicators (KPIs) to assess the success of marketing and sales efforts.
- Prepare and present reports to company leadership, suggesting data-driven improvements.
This role offers a unique opportunity to lead transformative marketing and sales initiatives for a company that values community, employee ownership, and unmatched quality in painting services. Join Lightmen Painting to make a lasting impact on our growing brand!